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We’ve shared that high quality content and consistency are key ingredients to earning and maintaining the trust of online users. What about maintaining the trust of your ad networks so that you can continue to earn revenue? For AdSense, it’s important to protect the interests of everyone in the online ecosystem, including our users, our advertisers, and our publishers. This focus on maintaining a healthy balance is the reason we set strict policies about AdSense for everyone in the ecosystem to follow. Your feedback helped us realize that some publishers may be confused by some of our policies, which is why we’re launching a series of blog posts, infographics, new notifications, access to customer support, and #AskAdSense office hours to help increase transparency about AdSense policy processes. We hope that these insights can help turn your #PassionIntoProfit and grow your business as you focus on your users and provide unique content. We have found that there are two types of publis...

Big events create big opportunities for AdSense publishers. Keep your content relevant when web traffic spikes and you could grow your business. We’ve put together a guide to help you make the most of these moments and draw the crowds to your site. Download The #AdSenseGuide to creating content that draws crowds now! We have the PDF available for you in 4 languages: Download the PDF in English Download the PDF in Spanish Download the PDF in Portuguese Download the PDF in Japanese Be sure to follow us on Twitter and G+ for more helpful tips and to share your thoughts on this infographic. New to AdSense? Sign up now and turn your passion into profit . Posted by Jay Castro, from the AdSense team

However important mobile is to your business today, it will become even more critical tomorrow. That's true whether you’re blogging about your favorite sports team, building the site for your community theater, or selling products to potential customers. Your visitors simply must have a great experience when they visit your site on their mobile devices. Research has found that 61% of users will leave a mobile site if they don’t see what they are looking for right away.  Sites that are not mobile-friendly expect users to pinch, slide, and zoom in order to consume content. It’s a frustrating experience when users expect to find the information they’re looking for right away, but are presented with obstacles to obtain that information. This is what causes users to abandon sites.  To create a mobile-friendly site, follow these three rules: Make it fast. Research shows that 74% of people will abandon a mobile site that takes more than 5 seconds to load. Make it easy. Research ...