Android

Thank you for your feedback on our recently launched The AdSense Guide to Audience Engagement and letting us know how it has helped you grow your online business. Now you can download the guide in 2 additional languages: Portuguese and Spanish . Download the guide today, and like thousands of other AdSense publishers, learn how to engage with your users like never before. The guide contains useful advice and best practices that will help you drive engagement on your site, including: Tips to help your audience become familiar with your brand  Best practices to design delightful user journeys  Ideas on how to develop content that resonates with your audience  Ways to make your content easy to consume  Reasons why you should share the love with other sites by referring to good sources. Ready? Download your free copy of the #AdSenseGuide now in any of the following languages: Guia do Google AdSense para engajamento com o público-alvo La guía de AdSense para interactuar...

Exposing your audience to a rock solid brand leaves a lasting impression on your site’s visitors, and helps separate you from your competitors. To establish brand consistency across multiple touch points, it’s important to create and stick to guidelines unique to your brand. Building a strong brand experience comes down to four things: 1. Find your voice A brand’s voice means more than just the tone you use in your content and communications. It also applies to style, colors, and graphics. Is your brand bubbly, bright, and fun? Or is it straight to the point with clean lines and a matter-of-fact tone? Often times, the type of product or services you're selling as well as your company philosophy can help you determine an appropriate tone. There’s no secret for determining what an audience will respond best to, as all styles can be effective in their own way. So choose what works for you and your creative vision. 2. Be consistent Once you’ve laid the groundwork for what defines your ...

Did you know that roughly  61% of users abandon a site if they don't find what they’re looking for right away? 1  As hard as you work to get visitors to your site, you have to work even harder to keep them there. Unfortunately, there isn’t a clever hack to keeping your users engaged. However, if you understand the intent of your users and provide unique content that’s relevant to their interests, you’ll be on your way to increasing engagement on your site. Download our guide to audience engagement to learn more about best practices and tips to drive better results for both your users and business. Get your free copy today. We’d love to hear your feedback on how this guide, connect with us on   Google+ and Twitter using #AdSenseGuide. Posted by Jay Castro from the AdSense team @jayciro 1) Think with Google, What users want from mobile sites

Research shows that “ 29% of smartphone users will immediately switch to another site or app if it doesn’t satisfy their needs. ” In a world where people are making split decisions about what to consume, it’s increasingly challenging but critical for publishers to figure out how to effectively engage their audiences on their sites. To help lay the foundation to a winning engagement strategy, we’ve created the AdSense Guide to Audience Engagement. This guide help you drive toward your goals for growing your site – from defining your brand voice to tips to make your site’s content easy to consume. Don’t waste another moment developing web pages that leave you with little opportunity to engage with your audience. Download the AdSense Guide to Audience Engagement here . In this guide, you’ll learn: How to help your audience become familiar with your brand Best practices to design delightful user journeys How to develop content that resonates with your audience Ways to make your content ea...