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[VIDEO] You’re In control

A question we often hear from our AdSense publishers is: "How do I block ads that I don't want on my site?" So that's the topic of the latest video in our #AdSense101 series. In this video, we’ll show you how to block individual ads from showing on your site and even whole topic categories like ads about sports and fitness or politics. It’s important to remember that when you block an advertiser, it could reduce the competition on your ad auctions and impact your earnings. So be sure to use this feature wisely. Stay tuned for other #AdSense101 videos throughout the year. Is there something else you’d like to learn more about? Let us know in the comments below.   Check out our previous videos to learn more: When Will I Get Paid? Monetizing for Multi-Screen Posted by Barbara Sarti, from the Google AdSense team

Live Hangout on Air: Learn how to get started with AdSense

Join us for an upcoming live stream titled: “Grow your business with ads on your site”. In this 30 minute live Hangout on Air, you’ll learn how to earn money from your online content. Register now and join us, live on May 30th, at 11:00 a.m. GMT. When you register, you’ll also receive updates and training materials designed to help you get started with AdSense and earn money from your online content.  If you can’t attend the live event and you’re interested, be sure to register and we’ll share the link to the recording after. If you have any questions you’d like to ask please submit them on the HOA event page or during the event and we’ll try to answer them live.  See you online. For more information about AdSense, follow us on Twitter and G+ or hear from our publishers. Posted by:  Oisin O'Connor From the Google AdSense team

More personalized recommendations with automatic experiments

Today we’ve launched automatic experiments*, the latest addition to our suite of optimization tools. Enabling this feature allows us to run automatic experiments on a small portion of your traffic and provide you with insightful data about which ads perform best on your site. This could help you optimize your ads and potentially increase your long-term revenue and user engagement on your site**. To enable automatic experiments on your site, visit the "Experiments" page on your Optimization tab, and switch on "automatic experiments". The opportunities generated from these experiments will appear in the “Opportunities” page on your Optimization tab. They'll be labelled "verified by experiment,” so you’ll know they’re backed by data and tailored to your site and users. To learn more, visit the Help Center . We'd love to hear your feedback in the comments below! Posted by  Chris Gamble, Software Engineer *Automatic experiments will appear in your account if...

[VIDEO] Get paid. Learn about AdSense payments

A picture is worth a thousand words, even in the digital age. Today, we're excited to announce the first of a series of videos addressing some of our most frequently asked questions: When Will I Get Paid? Watch it to learn more about how to get paid, and let us know what you think. #AdSense101 Stay tuned for other #AdSense101 videos throughout the year.  Is there something else you’d like to learn more about? Let us know in the comments below. Posted by Barbara Sarti Google AdSense Team

Block wisely with Impression charts in the Ad review center

Today we’ve launched impression charts in the Ad review center. Impression charts provide you with insights into the frequency at which individual ad creatives are shown on your site. Based on feedback from our publishers, we’ve replaced the previous interface with an impression chart that shows the absolute number of impressions and its distribution over time. When you’re considering blocking an ad, the impression chart can help you make a more informed decision by highlighting the potential revenue impact it may have.  To learn more, please visit our Help Center. We'd love to hear your feedback in the comments section below and on G+ and Twitter .   Posted by Liyuan Lu Software Engineer

[eBook] Learn how to increase audience engagement

Did you know that roughly  61% of users abandon a site if they don't find what they’re looking for right away? 1  As hard as you work to get visitors to your site, you have to work even harder to keep them there. Unfortunately, there isn’t a clever hack to keeping your users engaged. However, if you understand the intent of your users and provide unique content that’s relevant to their interests, you’ll be on your way to increasing engagement on your site. Download our guide to audience engagement to learn more about best practices and tips to drive better results for both your users and business. Get your free copy today. We’d love to hear your feedback on how this guide, connect with us on   Google+ and Twitter using #AdSenseGuide. Posted by Jay Castro from the AdSense team @jayciro 1) Think with Google, What users want from mobile sites

Preventing accidental clicks for a better mobile ads experience

We’ve all been there. You’re trying to send an article from your phone to a friend, or you’re playing a mobile game while waiting in line for a movie, when you accidentally touch an ad on your screen. You weren’t interested in the ad -- heck, you didn’t even have time to see what it was for -- but now you’re hitting the back button to get back to what you were doing. Not only do accidental clicks like these annoy users, but left unaddressed, they can drive down the value of ads. Over the last four years, we’ve introduced a series of protections across mobile web and mobile apps to prevent accidental clicks like these on ads. Today we are continuing this commitment to protecting users and advertisers by extending accidental click protections to native ad formats. Native ads were developed to help publishers and developers implement ads that complement the look and feel of their content. Since our teams started instituting various click protections, we’ve learned quite a bit along the...